THERA is a remarkable brand and a tenacious industry player. Its achievements in the industry have made the company a pacesetter with significant contributions. A subscription based company, THERA serves to deliver toilet paper to individual as well as family homes. The company uses a consolidation approach to handle subscriptions, allowing all buyers to get their products quickly, achieve customer satisfaction, and encourage repeat clients, while at the same time offering consumers a convenient, centralized online location to buy their products. THERA, short for Therapeutic Paper, originates from the idea of an innovative individual, Paul, who having realized the need for toilet paper as a human lifestyle necessity, transitioned a career in the film industry to a full-time commitment as Therapeutic Paper distributor. Paul’s company specializes in delivering toilet paper to customers, targeting the entire country across ethnicities and ages with the intention to expand the company’s services to the international markets.
His strong negotiating and marketing skills make him a keen advocate for the company, proactively seeking out new opportunities to enhance the company’s services and continually attain excellence, with client satisfaction the ultimate objective. Through the creation of a new service category as well as the utilization of the first-mover advantage, THERA is strategically positioned for a quick and steady growth whilst gaining a strong opportunity towards raising entry barriers for potential competitors.
With deep market knowledge, coupled with an analytical, detail-oriented approach, THERA is equipped to understand the needs of the most discerning buyers and subscribers, delivering an experience rooted in customer service, integrity and expertise. Having established the toilet paper requirements of an average household, the company has designed unique packages that suit and accommodate the toilet paper needs of any household. A humanitarian to the core, THERA has set aside a percentage of customers’ paid subscriptions for the less fortunate, delivering toilet paper to needy families in different parts of the world. THERA is also a champion for the campaign against environmental degradation. As such, the company is in the frontline in educating and informing people about the threat that disposable wipes pose to the environment, leading to various forms of interference with the sewerage system as well as the fact that they are non-biodegradable thereby damaging the environment. This is the company’s inspiration to work fast and invent a new toilet paper. THERA has made extensive consultations with individuals, families, businesses and institutions that need toilet paper, granting the company a sophisticated and nuanced perspective that elevates their current work, enabling THERA to match customers with the lifestyle they require and linking what subscribers achieve to what they believe they deserve.